Wednesday, October 05, 2005

…like a cigarette should

So, I was a social smoker once. Times were different. Only goody two-shoes prissy girls did not smoke. Smoking was cool. I hated the way it made my lungs hurt (being one with weaker lungs) but I hated being lumped in with the goody two-shoes prissy girls even more.

So, depending on which set of friends I was with – the goody two-shoes super achievers or the rowdy set – I stayed clear of the stuff or I puffed away with the whole motley lot of them, starting (on rare occasions) when I was 15 and finally saying good riddance to the pretence of enjoying it at around 22.

So, of course, then I proceeded to hate smokers. Take your putrid second-hand smoke elsewhere!

So, now I am past that. In France, Poland, Italy (places where smokers are not yet the devils incarnate that they are here), if they’re puffin’ away next to me, I hardly notice.

Still, it was weird for me to be moving into an apartment that had tobacco written all over its walls. Indeed, my place is in a building that once housed the warehouse where Wisconsin leaves rested, awaiting the train journey to North Carolina where they would be used as cigar wrappers – being too low-grade to serve as the stuff of Lorillard brand cigarettes.

I am looking at the brick walls of my loft, not too long ago covered with dirt and soot and I am impressed with their history, for it was a dirty one and dirty pasts bespeak of complicated lives.


I’ve been reading a lot about Lorillard since I moved here – about the company’s curious advertising strategies (even as it commanded a tiny share of the overall market with – remember these names? Kent, True, Old Gold…), about its origins (it is, in fact, the oldest tobacco company in the country, dating back to 1760) and I am, for once, satisfied with my city, for it recognized shades of gray in naming a street just this year after Lorillard – my street, tainted and tarnished. Just like so many of us living there now.


Madison Sep 05 107
sign of the times: only native prairie flowers are used to surround the tempered brick walls; and there are to be no AC condensers, nor gas-based heating units; instead, an elaborate system of geothermal wells built under the parking lot provides steady climate control to the buildings.

1 comment:

  1. I consider the attitude towards smoking as one of the few areas in which the French are clearly stupider than Americans. (I say this as a reformed smoker who did it both socially and anti-socially.)

    On the loft's eco-friendly HVAC setup, it sounds like you will be fortunate this winter to be without what I'd assume to have been a gas-fired furnace in the old house.

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