Wednesday, March 30, 2005
Krakow leading the way
Not many people know this about Krakow: it is one of the few cities in the world that has created two major Hot-Spot neighborhoods, where you can take your laptop to any café or even outdoor bench and surf away to your heart’s content.
But today’s Krakow newspaper reports that thus far, the project has not had a high success rate: few people take advantage of the wireless option. What was intended as a ploy to generate excitement among both tourists and locals, results, on the average, in fewer than 40 hits per day.
The newspaper blames this on an absence of advertising. Letters to the editor express concern with theft. Petty crime is common in Poland and people feel rather protective of their expensive laptops.
These concerns notwithstanding, I have to say that it thrills me to see Krakow once again take a bold leap into experimenting with new ideas. The city’s main square is one of the most beautiful urban spaces on the planet. Filled with antiquity, with a vibrant city life, where cafés are so numerous that in the summer you cannot tell where one ends and the next begins, Krakow's Square is a place where it would be extraordinarily enjoyable to sit and write (blog, if that’s your preference) on a laptop.
To me, wireless services are yet another way of connecting with others. I spend a good portion of my days traveling alone and having my family and friends farther than I want them to be. To take the time to sit in a spot as supremely beautiful as Krakow and reach out to others through this new way of talking (i.e. email or blogs) is priceless (yes, I know I am hijacking an expression from an overused MasterCard ad campaign -- it fits).
Hats off to you, Krakow, for creating spaces where people can link with the world and share a moment or two, so that ours becomes less and less of a lonely planet.
But today’s Krakow newspaper reports that thus far, the project has not had a high success rate: few people take advantage of the wireless option. What was intended as a ploy to generate excitement among both tourists and locals, results, on the average, in fewer than 40 hits per day.
The newspaper blames this on an absence of advertising. Letters to the editor express concern with theft. Petty crime is common in Poland and people feel rather protective of their expensive laptops.
These concerns notwithstanding, I have to say that it thrills me to see Krakow once again take a bold leap into experimenting with new ideas. The city’s main square is one of the most beautiful urban spaces on the planet. Filled with antiquity, with a vibrant city life, where cafés are so numerous that in the summer you cannot tell where one ends and the next begins, Krakow's Square is a place where it would be extraordinarily enjoyable to sit and write (blog, if that’s your preference) on a laptop.
To me, wireless services are yet another way of connecting with others. I spend a good portion of my days traveling alone and having my family and friends farther than I want them to be. To take the time to sit in a spot as supremely beautiful as Krakow and reach out to others through this new way of talking (i.e. email or blogs) is priceless (yes, I know I am hijacking an expression from an overused MasterCard ad campaign -- it fits).
Hats off to you, Krakow, for creating spaces where people can link with the world and share a moment or two, so that ours becomes less and less of a lonely planet.
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