This has happened to me!

I opened the New Yorker this afternoon to the following ad from a credit card company:


(nc: poor Glenna -- she takes the plunge and then gets mocked for it by a credit company!) 

Alongside the photo were these words: It didn’t seem right to us, either. We thought it a little odd that Glenna from Duluth would spend $282 at the Screaming Needle in Hollywood. With Fraud Early Warning, XX can recognize unusual spending and stop it.

Now wait a minute! There is a clear insinuation that a 50 + (okay maybe a bunch of pluses) woman living in Duluth is staid and priggish and that she lacks an irreverent side that would cause her to hop on a plane to LA and get herself a tattoo.

Maybe. I don’t know Glenna. But then, does XX Company? And what else do they know about Glenna? Is there a person who goes through her every receipt and says “Yep, that fits, that’s Glenna!” or “No way would she buy something so gauche, so risqué, that Glenna, she’s no spring chicken now is she? And from Duluth, too.”

I’ve had my card rejected in places and so I know the feeling. I have been warned by operators whom I have frantically called to avoid the embarrassment of being arrested for non-payment, that next time I would be well advised to call ahead, to warn the company of impending odd expenses in weird and out-of-the-way places. It’s for my own protection, after all. What, from myself??